Monthly Archives: November 2009

Social Media means new ways of communicating and new technologies for connecting with your current and prospective persons of interest.  Sometimes overlooked is starting with basics and making what you now have both work better and be more social.  Here …

If you’re skeptical about Social Media, you aren’t the only one.  Here are some of the common knee-jerk reactions I’ve heard.

1.  It’s a big waste of my employees’ time.

Well, if marketing is a waste of your employees’ …

Blogging for business: goals and objectives.

• Traditional corporate websites are fast becoming technology behemoths, characterized by stagnant, disengaged, and unmotivated content.
• A dramatic shift has already taken place in which static websites have been replaced or augmented by those that

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Does your company have a written Social Media policy?

Social media brings opportunities for people in your company to represent you online, with and without your knowledge.  Having a policy in place is the best way to be proactive in …