Author Archives: Rob

Worst Invention Ever?

Time Magazine reported in May that Foursquare made their list of the top 50 worst inventions. I disagree and believe it hasn’t reached full potential. Foursquare has taken the lead in showing businesses how to successfully use location-based networking. Many … Continue reading

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Top 6 Facebook Fan Page Tips for Beginners

Chances are that most of your customers use Facebook. With a half billion users world-wide it’s become the place to promote your business with a Fan page. Back to Basics: You need a personal profile first. If you’re a sole … Continue reading

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Real Estate Agents and Social Media

It’s a challenging time for agents in today’s housing market. A recent survey of 1300 real estate agents and brokers nationwide listed Facebook and Blogging in their top ten marketing strategies. Here are some of our ideas for those starting … Continue reading

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Take Your Message To Your Customers

Traditional media is fragmented with shrinking viewership. I recently wrote about the decline of print media here on Techspokes. Now is the time to be your own PR agent and take your message directly to your customers.  Every company needs … Continue reading

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Over 50: Most Important Yet Challenging New Internet Demographic

A just released Neilsen study of UK-based internet users may give a glimpse of what’s in store.  Funny too that I’m now not feeling so all alone with my grey hair showing on Facebook. 53% of new UK internet users … Continue reading

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Facebook Fan Page Notifications

If you have a Facebook Fan Page how do you keep up with comments? The major complaint I hear from clients is that they are never notified by email when a reader leaves one. This means that the page administrator … Continue reading

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