Category Archives: Social Media In Business

Hotel Website Refresh: Eleven Ideas

There’s never a bad time to take an honest look at what your Internet presence is doing for your hotel or other lodging. Here are 11 tips for a website refresh.

1. Check that your home page and your entire …

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WordPress Training on Kauai

As consultants, our entire mission is assuring that clients achieve their marketing and technology goals. We are committed to clients’ success.

Many smaller businesses have asked for our help in setting up and using WordPress.org. In response, we’re offering a …

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How Much Privacy Is Good On Facebook

You’re a business owner with a fan page on Facebook. You want the world to see you. But what about your personal profile? I suggest you take a half hour and review your public and personal image.

A recent article …

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My Top 7 Technology Thoughts for 2011

1. Every Business is Social.

It’s the reality. Participation is optional but it’s happening with or without us.

Suggestion: Don’t hold back or be left behind. Social is a key to successfully marketing for most every business.

2. Facebook

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2010: Why Facebook Surpassed Google

In 2010, Facebook surpassed Google to become the Internet’s most popular destination. This is a fundamental shift in where we find find utility on the Internet, which is moving from technology to friends. Both Comscore and Experian Hitwise determined that …

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Embrace Gray Hair: Three Strategies To Reach Seniors

While young adults 18-29 years of age dominate Social Media, it’s smart not to lose sight of the senior adult market. My 99 year old Auntie pictured here is one example of this new trend. She loves reading CNN on …

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